The Fujifilm X-T30 III is designed to help you capture everyday moments and turn the ordinary into something special. It combines a 26.1-megapixel back-side illuminated X-Trans CMOS 4 sensor with the high-speed X-Processor 5 imaging engine to deliver impressive detail and fast performance, so youÕre ready for the moment as it happens. Weighing just 378 grams, the X-T30 III is wonderfully portable, while its contoured grip and central viewfinder make it a pleasure to carry and use. FujifilmÕs popular Film Simulations are built in and easy to access via the customisable Film Simulation Dial, while video creators are supported with 6.2K recording and a new 9:16 Short Movie mode for quick vertical clips ready for online sharing.

• 6.2K video recording and new 9:16 Short Movie mode
• Customisable Film Simulation Dial
• Portable and lightweight design
• Subject Detection AF
• Up to 30FPS continuous shooting

Easy focus on any subject

The Fujifilm X-T30 III is built to make great photography feel effortless. With the Auto Mode Selector Lever engaged, the camera automatically chooses the ideal exposure and focus settings for you. Powered by the X-Processor 5, it features the latest Subject Detection Autofocus, using deep-learning AI to track a wide range of moving subjects including animals, birds, cars, trains and planes. Its new predictive AF algorithm also helps maintain accurate focus on fast-moving subjects, even in low-contrast scenes, making it a strong choice for everything from spontaneous portraits to sports action.

A focus on video

The X-T30 III is also a capable tool for video creators, offering internal recording up to 6.2K/30p in 4:2:2 10-bit colour. For smooth slow-motion footage, it supports high-frame-rate recording including 4K/60p and 1080/240p. A dedicated 9:16 Short Movie mode is ideal for vertical content on platforms such as YouTube Shorts and social media stories, with selectable clip lengths of 15, 30 or 60 seconds and remaining time shown on screen. Digital Image Stabilisation is also included to help reduce camera shake and vibrations while recording.

Creative image control

Along with its advanced performance, the X-T30 III includes a range of creative tools to help you shape the look of your images without extra accessories, including a built-in flash. In addition to FujifilmÕs Film Simulation presets, it offers Colour Chrome Effect and Colour Chrome FX Blue for adding depth and vibrancy to highly saturated red, green, yellow or blue tones where detail may otherwise be lost. You can further refine your images with Grain Effect, which adds subtle or stronger texture, and Clarity Control, which adjusts the image from crisp sharpness to a softer look across 11 levels. White Balance Shift also gives precise control over colour casts using red and blue coordinates, helping you achieve your preferred style.