The Nikon Coolpix W100 gives you the ability to take high quality photos and videos that can be automatically transferred to your smart device using Nikon’s SnapBridge application. It is water-proof and freeze-proof so it’s perfect for the whole family to use in any situation.
Waterproof and Freeze-proof
The camera is waterproof up to a depth of 10m, is dust and shock proof, and can withstand low temperatures as low as -10°C. It is designed for easy shooting at the beach or pool, and for all of life’s important moments.
Sharing via SnapBridge
Photography is about capturing memories and sharing them with other people and with Nikon’s SnapBridge application that is easier than ever before. Using a Bluetooth Low Energy (BLE) connection to maintain constant communication between the camera and your smart device means images can be copied automatically to your phone or tablet. Once on your device they can be quickly edited and uploaded to social media sites making sharing easy with your friends, family and followers.
13.2 Megapixel Sensor
The camera features a 13.2 Megapixel CMOS sensor so you can create quality images that your proud to share with friends and family. The W100 delivers reliable results whether you’re taking shots of the kids at the beach or on your holiday overseas with friends.
Optical Zoom and Dynamic Fine Zoom
The Coolpix W100 has a NIKKOR lens with 3x optical zoom, and in addition the zoom range can be doubled digitally by using the 6x dynamic fine zoom. This allows you to take photos from a distance, bring the subjects closer and focus on them to better capture expressions and smiles.
Vibration Reduction for Videos and Images
There is an electronic vibration reduction system built-in to the camera that ensures your videos and images are not effected by camera shake. This makes it even easier to create smooth videos and sharp images.
Accurate Auto Focus and Various Modes
The camera has a target finding autofocus that can automatically focus on people even when they are moving quickly to catch fleeting moments. The camera uses a facial recognition system that even works underwater so the most important part of the shot in always in focus.
Full HD Video with Stereo Sound
To make it easier shooting home movies the Nikon Coolpix has a dedicated button for video recording. You can use this to shoot full HD videos with stereo sound and capture important moments whether you are on vacation or at home for a family gathering.
TFT LCD Monitor
Using the TFT LCD monitor that measures 2.7-inches and has approximately 230k-dots, you can easily frame your shots and ensure that the focus is correct. Also the monitor has an anti-reflection coating so you can see it better even in bright sunlight.
Easy to Use Buttons and Kids Menu
There are four large buttons on the camera and these make it easy for children and adults to easily take photos and videos. The children’s menu also provides them the ability to add stamps and cartoon affects to any photos that they shoot for a fun introduction to photography. The combination of fun features and worry-free durability make the camera a great new addition to the family that everyone can enjoy.
13.2 million (Image processing may reduce the number of effective pixels.)
1/3.1-in. type CMOS, Total pixels: approx. 14.17 million
NIKKOR lens with 3x optical zoom
4.1 to 12.3mm (angle of view equivalent to that of 30 to 90mm lens in 35mm  format)
f/3.3 to 5.9
6 elements in 5 groups
Up to 4× (angle of view equivalent to that of approx. 360mm lens in 35mm  format)
Electronic VR (movies)
Motion blur reduction
Electronic VR (still images)
[W]: Approx. 5 cm to infinity, [T]: Approx. 50 cm to infinity, Shoot close-ups, Photograph food, Shoot under water, Mirror, Add a bubble effect, Add a neon effect, Add a cartoon effect, Take soft pictures, Create a diorama effect, Shoot a movie miniature, Highlight colours: Approx. 5 cm (wide-angle position) to infinity, (All distances measured from centre of front surface of the protective glass)
Centre, face detection, target finding AF
6.7 cm diagonal, Approx. 230k-dot, TFT LCD with anti-reflection coating and 5-level brightness adjustment
Approx. 96% horizontal and vertical (compared to actual picture)
Frame coverage (playback mode)
Approx. 100% horizontal and vertical (compared to actual picture)