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The Essentials:

Instant Photo Printing

The Fujifilm Instax Square SQ20 instant digital camera makes photography fun. A combination of the old and the new, it features a modern digital camera sensor and 2.7-inch rear LCD screen plus a built-in Instax printer, enabling you to capture, print and share your memories instantly.

Capture Your Best Side!

The SQ20 features an ergonomic yet elegant shape that is comfortable to hold with one or both hands. Its symmetrical shape is complemented by a shutter button on both sides of the camera enabling you to comfortably hold the camera in your left or right hand while taking the shot. Perfect for capturing your best side!

Up Your Selfie Game

A convex mirror on the lens barrel also helps with your selfies and group shots. The mirror ensures your shot is at the perfect angle and everyone is in the frame. Being digital, you have the flexibility to take multiple photos, store them to the internal memory or microSD card (old separately) and pick the perfect frame for printing.

Add Filters & Effects In-Camera

For something more unique, you can edit the saved photo in-camera, adding a filter, frame, vignette or other special effect to give your image that personal touch. Brightness can also be adjusted to compensate for difficult lighting conditions, offering the convenience to produce the perfect picture in-camera.

Have Fun with Motion Mode

The biggest advancement in the SQ-20 is the innovative Motion Mode. The camera is now capable of shooting a video up to 15 seconds in length to capture a moving sequence. You can then take a frame grab of the decisive moment in the video to print for a unique action shot.

Use Motion Mode with Sequence Filter to overlay a few frames from your video to produce a dreamy multiple exposure style shot. Alternatively use the Time Shift Collage mode to shoot a quick 4 shot ‘time-lapse’. The camera will automatically split one print into 4 quarters for an artistic sequence. The delay between each image can be adjusted between 0.2 and 2 seconds to cater for a variety of subjects.

Double Exposure, Extended Exposure, Collage

Other shooting modes are available to help inspire your creativity. They include Bulb for dark or night time scenes, Double Exposure that allows you to overlay two photos on the one image, and Collage which splits one frame into multiple sections allowing you to insert a variety of pictures into a single print.

4x Digital Zoom

The Instax SQ20 is also the first Instax camera to feature a zooming function. The 4x digital zoom lets you get closer to your subject for more detail and better composition versatility. Great for children and adults alike, the SQ20 is sure to spark your imagination and help you rediscover the fun of photography while making memories that will last a lifetime.
  • Instant Photo Printing
  • Saves Photos & Video to Internal Memory or microSD
  • Dual Shutter Buttons
  • In-Camera Filters & Special Effects
  • Innovative Motion Mode
  • 4x Digital Zoom

Image sensor

1/5-in., CMOS with primary colour filter

Effective pixels

1920 x 1920

Storage media

Built-in memory, microSD / microSDHC memory card

Recording capacity

Built-in memory: Approx. 50 files for still image, Approx. 30 sec for video
microSD / microSDHC memory card: Approx. 1000 files per 1 gigabyte

Recording capacity for video

microSD / microSDHC memory card: Approx. 3 min per 1 gigabyte

File system

Still images: Compliant with Design Rule for Camera File System (DCF), Exif Ver.2.3, Compliant with JPEG and PIM
Video: 800 x 800 x 15 fps H264 (no sounds)

Focal length

Fixed as 33.4mm (35-mm format equivalent)



Auto focus system

Single AF (Contrast-detect TTL, equipped with AF illuminator)
Continuous AF (only for video)

Focus range


Shutter speed

1/7500 sec. to 1/2 sec. (Auto), maximum 10 sec. in Bulb mode


ISO 100 to 1600 (Auto)

Exposure control

Programmed AE


256-segment through the lens (TTL) metering, Multi metering

White balance



Auto / Compulsory flash / Suppressed flash
Effective range: Approx. 50 cm to 2 m

Shooting mode

Standard, Double exposure, Bulb mode, Split, Collage, Time Shift Collage


Approx. 10 sec. / Approx. 2 sec.

Image effect

For both still images and video: 16 filters, Brightness adjustment, Vignette
Dedicated to video: 3 filters
Dedicated to still images: 2 filters

Playback function

Trimming, Multi image playback


FUJIFILM Instant Film “instax SQUARE” (Purchased separately)

Photo capacity

10 prints / pack

Film size

86 mm x 72 mm

Image size

62 mm x 62 mm

Supported image size

800 x 800 dots

Printing solution

12.5 dots/mm (318 dpi, 80 µm dot pitch)

Printing levels

256 levels per colour (RGB)

Supported image format

JPEG (Some images saved with a photo editing / processing software may not be displayed or printed.), Still image can be extracted from video

Printing time

Approx. 12 seconds

Print timing

Printing shortly after shooting / Printing after selecting image

Printing function

Images on built-in memory / microSD card


Printable up to the past 50 prints
(Up to 50 images stored in print history)

Digital zoom

Up to 4.0 x in shooting/printing

LCD monitor

2.7-in. TFT colour LCD monitor
Pixels: Approx. 230k-dots

Input/Output terminals

Micro USB Micro-B (For charging and data communication)


Lithium ion battery (built-in, cannot be removed.)

Charging function


Printing capacity

Approx. 100 prints (From when the battery is charged fully)

· *Varies depending on the conditions of use.

Charging time

Approx. 2 to 3 hours (Using 0.5 A USB port)

· *Varies depending on air temperature.


119 mm x 127 mm x 50 mm (W x H x D)


390 g (excluding film pack and storage media)
450 g (including film pack and storage media)

* Specifications subject to change by the manufacturer without notice


* Dispatch timeframes are indications only and may vary for multiple quantities. Timeframes are updated regularly during normal business hours.