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Fujifilm FinePix SL300 Digital Camera - 14 Megapixel

  • 14 Megapixel CCD Sensor
  • 30x Optical Zoom (24-720mm 35mm equiv.)
  • 45-Step Power Zoom
  • 3.0” LCD Screen
  • Full High Definition Video
  • Built-In Pop-Up Flash Hot Shoe
  • Dual Image Stabiliser
  • Electronic Viewfinder

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Cables and Connectivity:
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Flashes & Lighting:

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Viewfinder and LCD:
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Sporting a 30x optical zoom Fujinon lens with a massive focal range starting from 24mm wide-angle to 720mm telephoto, the Fujifilm Finepix SL300 features a sturdy, dust-sealed construction with the look and feel of a digital SLR – without ever having to change lenses. Perfect for your travels, the SL300’s smooth, 45-step powered zoom gives you the control you need, and dual image stabilisation helps to ensure your shots are free from blur caused by camera shake and subject movement. A bright Electronic Viewfinder plus high resolution, wide 3-inch LCD screen ensure a great experience when composing and viewing photos. SR Auto scene recognition delivers full automation for point-and-shoot simplicity; or manual P/A/S/M controls allow you to explore your creativity further.

Movie Feature – captures video with audio up to HD 1280x720* resolution at 30 frames per second. Optical zoom functions for video recording. Movie recording length is up to 2GB file size or 29 minutes in length.

* we recommend class 4 or higher memory cards for recording high definition video

24mm Wide Angle 30x Optical Zoom Lens – High quality Fujinon lens with Super EBC coating to reduce ghosting and lens flare. With a wide-angle of 24mm and 30x zoom this lens allows you to capture sweeping landscapes, tight interior shots or capture great group shots, as well as zoom up close to very distant subjects.

Dual Image Stabilisation – CCD Shift plus electronic stabilisation both work to counteract blurred images due to shaky hands, subject movement or when shooting in low-light conditions. Also important at full zoom.

Tracking AF – Locks the Auto Focus onto moving subjects helping to ensure they are in focus. Great for sports, wildlife, kids & pets.

Electronic Viewfinder - When using the EVF, you can shoot photos with your arms positioned steadily, reducing blurring of images.

45-step Power Zoom – The 30x zoom features a smooth 45-step zoom control on the side of the lens, giving you the ability to frame every shot with precision and accuracy.

6 Scene SR Auto (Scene Recognition) – SR auto mode automatically detects shooting condition and selects the correct scene mode - Portrait, Landscape, Night, Macro, Night Portrait, and Backlit Portrait - and selects camera settings for optimal results.

Range of Auto Manual Modes – choose from point-and-shoot fully auto modes or use the dedicated Program, Aperture Priority, Shutter Priority, Custom or Full Manual modes for greater creative control over your images.

18 Scene Modes – Big range of scene modes to easily match settings to your shooting conditions.

Zoom Bracketing - Capture 3 shots, from wide to up-close shots, with just one press of the shutter button.

Instant Zoom - With a single press of a button, the subject tracked within the selected frame on the LCD, will be captured and saved at a high zoom ratio.

Clear Wide 3.0” LCD Screen – The large, bright 460,000-dot LCD display makes it easy to compose and share photos.

TTL Hot Shoe – add an optional external TTL flash for increased flash power

Macro Mode – take stunning close-ups as near as 2cm from subject

Face Detection with Face Recognition –focuses and sets correct exposure on faces (up to 10), rather than other objects that may appear in the frame. With Face Recognition you can register up to 8 people in your camera and next time you take a photo of them it will bring up their name and optimize settings in favour of your registered faces.

Blink Detection - warns you when people in the frame are blinking, giving you the option to retake the photo

Smile Detection – automatically takes a photo when someone in the frame smiles.

Auto Red-eye Removal – automatically removes red-eye in-camera. Great if you’re printing directly from the camera or memory card.

Intelligent Flash – balances flash output with ISO sensitivity for more natural looking results.

Natural Light + Flash – takes 2 photos: one with flash; and one without. Choose the nest looking shot.

Motion Panorama– take great panoramic photos –take 3 consecutive shots which are then combined in-camera to create a single panoramic image.

HDMI output - Simply connect a miniHDMI cable (sold separately) to your HDTV and enjoy the full impact of high resolution images and movies.

Date Stamp Function - Shooting date and time can be embedded in the lower right-hand corner of the image files

Easy Upload to YouTube and facebook - Fujifilm's Tagging Technology lets you tag images for search optimization, organizing your photo collection and easy uploading. Makes it easier than ever to upload video clips or still photos to YouTube & facebook.

Easy Image Search - With the convenient Image Search Function, you can search pictures by Date, Face, Scene, Type of Data, Favorite Rank and Upload Mark

Lithium-ion Battery – get around 300 shots per charge with the supplied battery


FinePix SL300

Number of effective pixels*1

14.0 million pixels

Image sensor

1/2.3-inch CCD with primary color filter

Storage media

  • Internal memory (none)
  • SD / SDHC / SDXC memory card *2


SL300 : Fujinon 30 x optical zoom lens
focal length
SL300 : f=4.3mm - 129.0mm, equivalent to 24 - 720mm on a 35 mm camera
F3.1 (Wide) - F5.9 (Telephoto)
11 groups 15 lenses

Digital zoom

SL300 : approx. 6.7 x (up to approx. 201.0 x, with 30x optical zoom)


F3.1 / F8 (Wide)
F5.9 / F8 / F20 (Telephoto)  with ND filter

Focus distance
(from lens surface)


  • Wide : Approx. 40 cm to infinity / 1.3 ft. to infinity
  • Telephoto : Approx. 2.8 m to infinity / 9.1 ft. to infinity


  • Wide : Approx. 7 cm - 3.0 m / 2.7 in. - 9.8 ft.
  • Telephoto : Approx. 2.0 m - 3.0 m / 6.5 ft. - 9.8 ft.

Super Macro

  • Wide : Approx. 2 cm - 1.0 m / 0.8 in. - 3.3 ft.


Auto,Equivalent to ISO 64 / 100 / 200 / 400 / 800 / 1600 / 3200* / 6400* (Standard Output Sensitivity)

  • * ISO3200 / 6400 is effective in image size S.

Image stabilizer

CCD shift type

Electronic Viewfinder

0.2-inch, approx. 200,000 dots, color LCD viewfinder, approx. 97% coverage

LCD monitor

3.0-inch, approx. 460,000 dots, TFT color LCD monitor, approx. 97% coverage

Movie recording

1280 x 720 pixels / 640 x 480 pixels / 320 x 240 pixels (30 frames/sec.) with monaural sound.

  • * Optical zoom function can be used.

Power supply

Li-ion battery NP-85 (included)


122.0 (W) x 93.0 (H) x 100.0 (D) mm / 4.8 (W) x 3.6 (H) x 3.9 (D) in.


Approx. 510 g / 17.9 oz. (including batteries and memory card) 
Approx. 470 g / 16.5 oz. (excluding batteries and memory card)

Guide to the number of available frames for battery operation

Approx. 300 frames (AUTO mode)

*1Number of effective pixels: The number of pixels on the image sensor which receive input light through the optical lens, and which are effectively reflected in the final output data of the still image.
*2Please see the Fujifilm website to check memory card compatibility.
*3Exif 2.3 is a digital camera file format that contains a variety of shooting information for optimal printing.

* Specifications subject to change by the manufacturer without notice

Fujifilm FinePix SL300 Digital Camera
Li-ion battery NP-85
Battery charger BC-85
Plug adapter
Shoulder strap
USB-A/V cable
Lens cap and Lens cap cord
Software Suite CD-ROM
Instruction Manual
12 Month Warranty from Fujifilm Australia
Manufacturer Warranty
Camera Mechanics Warranty
This product comes with a
12 month Australian warranty
from Fujifilm Australia

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